Gucci Behind the Scenes

Fashionism

Jun / Jul 2016

Jet Set Go

IMAGES: Courtesy of Gucci by Glen Luchford

A renaissance is underway at Gucci as Creative Director Alessandro Michele delves into the past to bring his whimsical vision to life. In this exclusive behind-the-scenes look at the new campaign for pre-fall 2016, we discover a cast of curious and carefree characters who navigate in a world of books, vintage carpets and exotic plants, looking to reconcile the past with the future.

There is no future without a past, and the future looks exceptionally bright.

Mismatched, never. Beauty lies in the eye of the beholder of this heartfelt update on a classic tennis shoe.

More is more. The Ace sneaker is out of the box, adorned with pearls and studs because maybe you can have it all, after all.

The luxury of time, natural beauty and a colourful life, that is what the dream is made of. Buttery-soft loafers and an impeccably tailored Italian suit make it all the sweeter.

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